So what exactly are wraps?
Wrap graphics are full-color, high-resolution printed vinyl graphics or solid colors with an UV protective laminate that are affixed to autos, vans, trucks, boats, RV’s, trailers, trains, buses, and pretty much any other type of vehicle or just about anything the material will stick to.
General Information and Statistics On Wraps
Mobile advertising is the fastest growing and the most cost effective form of advertising today. There is no denying that fleet graphics offer the best cost per impression value due to the exposure they receive daily. Depending on the area, your wrap could be constantly exposed to potentially tens of thousands of people and future customers every day. The people seeing your vehicle wraps are individuals who are not out of your territory, or beyond your market, but are people who can access your services due to their close proximity to your business location. If you commute, you may be capable of capturing the attention of a much greater span of people from multiple cities, and in some cases, even states.
On average, the U.S. population spends two hours per day on the road, and what are they noticing? The vehicles changing lanes next to them, stopped at the red light, or simply driving alongside them. Don’t miss the opportunity to reach out to these people. Consumers are bombarded by advertising everywhere they turn, and are desensitized to traditional media. Creative marketing is needed to maximize your advertising and branding budget. With today’s fuel prices on the rise, deferring your costs in any way can help your bottom line. Mobile advertising costs only a fraction of TV, radio, print, or even conventional billboards.
We realize that not every business has a large budget for advertising so we want to ensure the maximum effectiveness of your budget for graphics. With your success comes our success. This is why we offer design services which provide more than just throwing some words and images up on your vehicle. We take great pride in both our company‘s and your company’s image. Vehicle wraps are an investment in your business and directly affect the perception people have of your business. You want to look like a professional in your field.
We understand key factors like:
What is your target market?
What are your customers needs?
How do you plan to utilize your wraps?
What should go on the wrap and where should everything be placed?
By working with us you can utilize our experience and gain a competitive edge on your competition, and earn the respect of your potential and existing customers.
We use only the highest quality films UV resistant roll laminates. A lot of wrap companies will use a much cheaper liquid laminate, providing no UV protection at all, which cause inks to fade or disappear in a short period of time. You definitely get what you pay for when it comes to vehicle wrap graphics.
How does the wrap process work?
We will supply you with a final art design of your wrap electronically. Upon approval of design we will go to print for your vehicle wrap. Typical turnaround time, upon approval of artwork / design, is less than two weeks.
Actual installation of most standard sized vehicle wraps is 1 day. We require that clients vehicles be thoroughly washed (not waxed) prior to installation.
The experienced and professional staff at IDP Wraps can take your project from concept through installation, allowing you to focus on other facets of your business. Vehicle wraps allow you to directly and cost effectively target your consumer market.
FULL VEHICLE WRAPS vs. PARTIAL WRAPS & SPOT GRAPHICS
Whatever your budget, you have options.
What is a full vehicle wrap?
A full wrap in most cases includes both sides, the hood, and the rear of any vehicle. If warranted, all applicable and necessary windows will be wrapped in a see through perforated window film. Customers always have the option of adding the roof, bumpers, and mirrors. Full wraps do tend to be the most effective advertising option when it comes to vehicle graphics.
What is a partial vehicle wrap?
A partial wrap is anything digitally printed less than a full wrap. For example, on pickup trucks the most common partial wrap is all the way down the side of the truck, below the windows, and includes the tailgate. These types of wraps offer a more affordable solution to those customers who may not have it in their budget to do a full wrap, or maybe have multiple vehicles in their fleet that they wish to have vehicle graphics put on for advertising. There are endless possibilities and options for partial wraps, and each clients needs are unique. In most cases we can integrate the color of the vehicle into the actual wrap to give the partial wrap the effect of being a complete wrap. Partial wraps are equally effective and just as attractive as full wraps when our professional artists and installers are working on your project.
What are spot graphics?
Spot graphics are the most affordable solution to advertising on your vehicle or fleet of vehicles. Effective and simple, strategically placed logos, phone numbers, and descriptive verbiage itemizing your companies services will still successfully convey what you are trying to get across to the end-user. Most spot graphics jobs start as low as $100 and end up being less than $1000. With the help of our staff we will strategically place your graphics in order to successfully get the attention of your target demographic, on time, and on budget.
Please contact us with any questions that you may have.